A little while back WidgetBucks started to look like it was going to become my number one income generating PPC network, then they changed the rules that meant you didn’t get paid for clicks outside of North America. It was a sad day in my house. Instead you had to make do with pay-per-impression ads that have never really lived up to the hype. My earnings with WidgetBucks since this happened have taken a nose dive and I’ve started to experiment with 2 other networks to see if I can get anything like the performance WidgetBucks were originally giving.
Is Non American Traffic Welcome Again?
I’ve just seen something unusual on one of my sports websites, instead of the usual Ringtones, Dating style ad I normally see (being a UK visitor) this morning I got the old WidgetBucks widget back. I’ve done several refreshes and asked a friends from different networks to have a look but they all report seeing the widget. Does this mean that WidgetBucks are going to start paying for clicks again or is it just a glitch in the system. I really hope it’s the first option, I’d also be interested to know what you see below?
2 Responses to “WidgetBucks Showing Widgets For International Traffic”
WidgetBucks Team
February 1, 2008
Hi Paul – Thanks for your post and bringing this issue to our attention. You will be seeing a public post from us shortly on some CPM changes, but here is a preview:
Last night we implemented a new Int’l CPM model where every publisher/domain is categorized for CPM traffic. Categorized CPM placements are paid higher CPM by Advertisers, so this change is intended to get you higher yield for your Int’l traffic.
The issue you/we ran into was that although new publishers over the past month have been getting categorized, all “veteran” publishers were still un-categorized and when we rolled last night’s update, we missed our step of assigning a default category to all un-categorized publishers. Without a category assignment, you got the WB CPC ad unit. All such publishers are now set to the “Unknown” Category, so you will get CPM Ads – BUT! You will want to go in and edit your widgets and your My Setting page to appropriately categorize your account and widgets to ensure proper ad types.
HINT: Matching your domain category to your widgets will ensure you get the highest possible CPM.
WidgetBucks Team
|Paul B
February 6, 2008
Thanks for that, I’m going to go through now and make sure everything is aligned properly! Those pennies add up.
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