October 27th, 2007 Add Your Comments Bookmark and Share

Ah well, such is life. First of all I’d better explain my apparent over keen interest in Page Rank. Put simply it’s because I’m a professional SEO consultant and real companies like real performance goals (No matter how pointless). Page Rank is one such goal, Page Rank gives business people who know nothing about the web something to talk about (Kudos to Google for that one), that things are moving forward and that their money is going somewhere. Of course the profit they make online is the most important goal but like I’ve said previously PR is just one more thing for me to check. Cool, so why the PR2 here?

Some Linking Mistakes

It’s a good job this is one of my personal websites because I have made a couple of quite big mistakes with my first jaunt into blogging-

  1. Too many links too soon. Over a thousand back links in the first week looks a little suspect.
  2. Too many site wide links. This is a major problem with the top commenter plug-in, getting site wide links on several large blogs (that are known link sellers) has serious trust issues.
  3. Using the same link text. By using the same linking text on multiple blogs probably 90% of the links here are “Making The Money”, again this doesn’t look very natural.

Overall the linking pattern here is not that natural at the moment, this combined with my posts about TLA (even though I’ve never sold a link from this site) and buying links has probably resulted in a downgrading of my PR. On raw link data it really should be much higher but Google are just not that easy to work out! Chances are I’ve got several months before the next export to correct it so that might be an interesting little case study into how to build a natural linking pattern. Then again visitor numbers, RSS subscribers and earnings are all on the up so should I care? (Who am I kidding, there is professional pride involved here).

In better news every client site has been upgraded and most to a 4 or better (One site was only started the beginning of October!). Of course it means nothing in terms of profit but it keeps them happy and that keeps me happy.

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