I’ve got a couple of tips today that will help you squeeze more money out of Adsense, these are tried and tested by me, on my own sites they have pushed the CTR up without fail. Even better they are things that you can do straight away. It’s these sort of things that pushed my own Adsense earnings up over $140 yesterday.
Adsense Tip Number 1 – Contrasting Colours
This works really well on sites where ad blindness is killing you. The trick is to present 2 Adsense blocks next to each other with completely contrasting colours. Maybe try one block with subtle colour on a white background and the other with bright colours on a black background. I’m no psychologist so I can’t say for sure why this works but I think it’s because we (especially us web masters) are used to associating an ad style with a website. From my experience people seem to bypass the first block and click the second. Here’s an example of what I mean:-
Adsense Tip Number 2 – Swapping Out Your Menu
This is one of those techniques that you have to be very careful with. I wouldn’t recommend using it anywhere where you are trying to attract a loyal readership! Every website has a primary navigation area, I like to call it a menu. Many websites also have a secondary area, a sort of subset of the main menu. On my website it’s that bit at the top that contains the popular posts etc What you are going to do here is swap out your secondary navigation area for an Adsense block, but not permanently. There are literally hundreds of free ad-rotator scripts out there (just Google ad rotator), we are going to use one of these to randomly swap between our secondary navigation and Adsense. The end result is an Adsense block in a prime area of our website that users are used to clicking to navigate. Does it work, yes! Is it nice? Probably not.
That’s 2 practical tips that should help you to increase your Adsense earnings, of course if you wanted to take it to the next level you could try combining both techniques.
6 Responses to “2 Practical Tips To Help You Make More Money With Adsense”
InterNet Age
June 1, 2008
I will try the first tip on one of our clients sites, tip 2 I will give a miss. thanks for the tips, always welcome.
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